Who makes Business Time Back?
Business Time Back is built by Phronesis Labs, LLC — a thought lab and idea incubator founded by Brooke Houck, PhD.
The maker
Phronesis Labs builds tools that leave people better off. Its founder, Brooke Houck, PhD, is a researcher in educational measurement and assessment with a career spent building fair, transparent, defensible ways to judge professional competence and lead the responsible use of AI in regulated settings. Business Time Back applies that same discipline — honest measurement, agency over fear — to how business teams spend their working hours.
The test every Phronesis Labs product has to pass
Before anything gets built, it has to answer two questions with a yes: does it leave people better off, and does it make money without keeping people afraid, confused, or dependent? Business Time Back is built to hand teams a clearer picture and a plan — not to surveil individuals or manufacture anxiety about someone's job.
Where it comes from
Business Time Back is built on the same workforce model behind Phronesis Labs' AI Job Risk Check, applied to the task level so teams can see where their hours go and plan how to win time back for higher-value work.
Contact
Questions, feedback, or ideas? Email [email protected], or read more about the lab at phronesislabs.net.